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The global in-app advertising market size was valued at USD 229.2 billion in 2025 and is projected to grow from USD 268.2 billion in 2026 to USD 461.4 billion by 2033, at a CAGR of 8.1% from 2026 to 2033. The market in Asia Pacific dominated with a revenue share of 36.1% in 2025. https://www.grandviewresearch.com/industry-analysis/in-app-advertising-market

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